For me, commercials are supposed to be fun and entertaining while I wait for what I am actually watching to come back on. If they want to grab my attention and sell me on a product, what better way then to add Jason Statham acting as every single person in an action sequence? The boys at Energy BBDO have created a concept that is over the top and exactly what you would think of when star Statham is fighting his way through the busy streets. Check out the behind-the-scenes video and snapshots below to see how in depth they went.
[ Read More ]
If you are interested in Camera Tips, check it out here for more details.
from SLR Camera http://ift.tt/28WXIfF